You have the talent. We have the roadmap.
The step-by-step school for coaches that helps you turn your passion for coaching into your first paying client, with bite-sized lessons, real challenges, and a clear path forward.
- Top 10business podcast in the US
- 450M+podcast downloads
- 7,000+coaches, entrepreneurs and executives

Learn. Do. Move.
Three simple steps to turn what you learn into real progress toward your coaching career.
Learn
Watch short lessons from Rob’s exclusive trainings. Build your coaching skills with practical, step-by-step lessons.
Do
Put what you learn into action. Complete daily challenges, earn XP points, and connect with a community of aspiring coaches.
Move
Level up as you progress, unlock new challenges, and earn badges that celebrate your achievements along the way.
From your first step to your first client.
Your coaching journey, broken down into actionable classrooms. Build your confidence, create your offer, and learn how to land your first paying client.
- Start freeClassroom 1
Own your identity
Find your voice, overcome self-doubt, and get clear on who you want to help.
- Classroom 2
Build your offer
Turn your skills into a coaching program people want. Define your offer, pricing, and sessions.
- Classroom 3
Land your first client
Learn how to start conversations, run discovery calls, and turn interest into paying clients.
Your journey doesn’t stop here. New classes added regularly.
Get Classroom 1 free at launch. Join the waitlist.Built to keep you moving forward.
Study notes
Review key takeaways and actionable insights from every lesson, whenever you need a refresher.
Quizzes
Test your knowledge, reinforce what you’ve learned, and build confidence as you progress.
Levels & streaks
Make it fun! Earn XP, level up, and build momentum as you complete lessons and challenges.
- Coming soon
Challenges with AI feedback
Turn lessons into action with practical challenges and personalized, instant feedback from your AI coach.
- Coming soon
Community leaderboard
Track your progress, celebrate milestones, and see how you’re growing alongside fellow coaches.
- Coming soon
Lesson discussions
Share your insights, ask questions, and learn from other coaches on the same journey.
Your journey, worth celebrating.
Celebrate your progress with personalized digital awards as you complete each classroom. Every milestone comes with a shareable achievement page to showcase how far you’ve come.
Aspiring CoachYou’ve taken the first step. You know who you want to help and you’re ready to turn your passion into action. Rising CoachYour coaching offer is taking shape. You’ve built your program, defined your pricing, and created a plan to serve your future clients. Client-Ready CoachYou’ve learned how to find potential clients, lead coaching conversations, and take meaningful steps toward your first paying client.
Start Classroom 1 free.
Join the waitlist and we’ll tell you the moment the School opens.
Join the waitlistMeet Rob Dial.
Rob Dial is the host of The Mindset Mentor. He has spent over 10 years studying neuroscience and high performance, and has worked with coaches, entrepreneurs and executives on how they think, work and live. The School for Coaches is where he teaches new coaches the foundation, step by step.
- Top 10business podcast in the US
- 450M+podcast downloads
- 7,000+coaches, entrepreneurs and executives

Questions, answered.
Is Classroom 1 really free?
Yes. Classroom 1 is completely free: every lesson and quiz, plus the Aspiring Coach achievement. Classrooms 2 and 3 come with the membership.
When does the School open?
Soon. Everyone on the waitlist hears first, before the date is announced anywhere else.
Do I need any experience?
No. Classroom 1 starts at “I think I want to be a coach.” If you already coach, you’ll move through the early classrooms quickly.
Is this a certification?
No. Achievements celebrate your progress inside the School for Coaches, and each one comes with a shareable achievement page. They are not a professional license or an accredited coaching certification.
Does joining the waitlist commit me to anything?
No. Joining the waitlist is free and doesn’t commit you to anything.
How is this different from Business Breakthrough?
The School is where you build your foundation as a new coach. It isn’t a smaller version of Business Breakthrough. Once you’ve built that foundation, you can apply for a conversation with Rob’s team.
Join the waitlist.
Be the first to know when the School opens, and start Classroom 1 free on day one.
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Free to join. No commitment.